Project: YT Izzo Client: The Line Animation / YT Industries Music & Sound Design: Box of Toys Audio Voice Over: Togo Igawa CHALLENGE / YT Industries launch their Izzo trail bike with designs inspired by the katana swords of feudal Japan. This eye-popping animation by industry giants The Line shows just how fast, agile and sharp the bike can be. SOLUTION / Traditional Japanese instrumentation meets modern production in a raucous music track. The structure is driven by a fast-paced narrative, culminating in a grand reveal of the bike itself. Sound design focuses in on sword play given its integral role in the product design and doesn’t hold back on the gore either!
