“The McSwain Project” is a one-hour self-contained show featuring rock n’ roll’s most sought after custom designer, and his motley crew. His pedigree is making one-of-a-kind, mind blowing guitars for the biggest rock stars in the world including Slash, Tommy Lee, Jared Leto, Steve Vai, Ben Moody of Evanescense, Steve Jones from the Sex Pistols, and many more. His clients are now demanding more than guitars…they want McSwain to put his rock n’ roll design stamp on their furniture, cars (interior and exterior), boats, private jets, and swimming pools. Rock stars turn to McSwain to make their toys rock. What’s exciting about McSwain and his team, is their NO FEAR approach to design and the materials they use. The requests are outrageous, and McSwain has delivered. They’ve been asked to make guitars out of agave pulp used to make tequila, roof tiles from the house where Pablo Escobar was gunned down by Colombian police, old liquor barrels, car parts, and human bones... yes, human bones!!! They don’t back down, they find a way. “The McSwain Project” has the design reveal of “Pimp My Ride”, the day-in-the-life rock star access of “MTV Cribs”, and the family and employee dynamics of “American Chopper”. It’s the first ever inside look at the world’s first true rock star designer. He’s a family man, a demanding and perfectionist boss, and rock stars have him on speed dial. You can only imagine the chaos!
