Creative Director This is a public service announcement funded by the NFID (National Foundation of Infectious Diseases) that I concepted, directed and produced on an incredibly shoestring budget and timeline. In three weeks we kicked off with the client brief, charged through storyboards, recruited the creatives and delivered on time despite a legal approval process that typically consumes this time cycle in the healthcare industry. The spot premiered the first week on the megatrons of Las Vegas and New York City Time Square, and secured media placements on the three major national networks to this day.
