Awwwards reached out for a video to show their cool brand refresh, so we wanted to introduce the new identity in a fun and fresh approach. Simple, minimal layouts of text are combined with geometric and organic shapes to tell the story. To get an award is to get selected. The sequence explores the idea of selection through simplicity. Going minimal to highlight the best. Stand out. Credits: Directed by: NotReal Creative Direction: Valeria Moreiro & Milton Gonzalez Art Direction: Valeria Moreiro Animation Direction: Milton Gonzalez Executive Producer: Eugenia Garcia Montaldo Design: Valeria Moreiro, Milton Gonzalez Animation: Milton Gonzalez Music & Sfx: Naranja y Verde Client: Awwwards Year: 2018
