Film made in partnership with BBDO, for the supermarket chain Pingo Doce, to promote the Bairro Feliz Program. This program invites neighbors and institutions to create a project to improve their neighborhood. The most voted idea in each neighborhood where there is a Pingo Doce will receive a prize of 1000 € for the implementation of the project. The objective was to present and explain the program in a simple way and to explore a cheerful and dynamic animation language. CREDITS: Client: Pingo Doce Agency: BBDO Creative Director: Marco Pacheco Art Director: António Belchior Copywriter: Augusto Barata Account: Rita Morais Project Manager: Ana Rondão Production Company: HomemBala Project Manager: Marina Botelho Director: Nuno Gonçalves Character Animation: José Teixeira - Bandido Clean-up: André Cunha and Diana Oliveira 2D Animation: Nuno Gonçalves and Zé Vieira 3D Animation: Nuno Gonçalves and Marcos Morais 3D Models: Marcos Morais Sound Design and Post-Production: Ergonoise
