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GE — Porcelain

2013-03-21 352 0 Vimeo

We teamed up with TBWA/Shanghai to create the latest campaign for GE China. The ads and digital draw from the iconic visual texture of porcelain and tell the story of how GE technology transforms the lives of Chinese people. Client: General Electric (GE) China Agency: TBWA\DAN\Shanghai Lead Production Studio: Ars Thanea - www.arsthanea.com Executive Creative Director: Peter Jaworowski Animation Director: Karol Kołodziński Production Director: Marcin Molski Lead 3D Artist: Piotr Kolus 3D Artists: Piotr Nowacki, Anna Mierzejewska, Daniel Komuda, Piotr Kosiński 3D Animator: Magdalena Stadnicka Compositing Artist: Karol Kołodziński Digital Artist: Karol Klonowski Concept Artists: Krzysztof Rosłan, Michał Lisowski, Patryk Habryn Designers: Peter Jaworowski, Artur Napierajczyk, Paweł Schedler Flash Developer: Tomasz Włodarczyk Music/Sound Design: Jarek Lublin DOP: Marek Sanak Film Studio: Graffiti Film

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