How To Sell Click this link for more weird and wacky marketing tricks http://tinyurl.com/wierd-marketing-tricks <br />To read the full blog article visit http://tinyurl.com/48-leads-in-24-hours <br /><br />The reasons this strategy works is. <br /><br />1. Stories are memorable. <br />The point was slammed home to me the other day when my daughter started telling me about a <br />story I had toldher years ago. . And because she remembered the story, she remembered the lesson. <br /><br />2. Stories Are EmotionalEmotional. <br />Stories Evoke many emotions and Because you are emotionally involved in the story and are identifying with the characters and situations you remember it much better. <br /><br />3. Stories Take Down People's Defences. <br />When someone is telling you a story, you don't for one minute think that you are being sold to. <br />You engage with the listener and are more open to the lessons the story is trying to convey.