http://www.reeleffect.co.uk/search-engine-optimisation Search Engine Optimisation (SEO) improves the visibility of your website so it can be easily found by users searching for your optimised keywords. <br /> <br />Search Engine Optimisation falls into two areas. <br /> <br />1) What you say about your business, known as on-page SEO having a 30% Impact on search engine rankings. <br /> <br />2) What others say about your business, known as off-page SEO having a 70% Impact on search engine rankings. <br /> <br />A Search Engine Optimisation Agency will start by analysing the structure and content of the website, (on-page SEO) this will involve making changes to ensure your website is 100% search engine friendly and correctly optimised. <br /> <br />The Search Engine Optimisation agency will know when Search Engines update their algorithms and will update your website accordingly; this will boost your website up the Search Engine Results Pages (SERP's). <br /> <br />Off-page SEO is where the Search Engine Optimisation agency pro-actively gets your websites more exposure, for example, The Search Engine Optimisation agency would have a content writer write an optimised press release and publish it to the major news site. Google will soon know that your website has been mentioned by a news source and reward your website. <br /> <br />Reel Effect use ethical SEO methods which will rank you website quickly. <br /> <br />If you would like a FREE on-page and off-page SEO report, need assistance with your current SEO campaign or wish to implement a fresh SEO strategy get in touch with Reel Effect Today.