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Candy Crush IPO: King hopes to turn candy to cash

2014-02-20 91 Dailymotion

Candy Crush makers King Digital Entertainment have decided to take the company public after filing IPO papers on Tuesday with the SEC in the hopes of raising $500 million.<br /><br />King says it wants to trade on the NYSE under the KING ticker. Investors are interested in King because it is an enormous, fast-growing company. Investors are hesitant though because King is an enormous, fast-growing company based on a single game. <br /><br />Last year, the company made $568 million in profits on $1.88 billion in revenue. Those numbers come after a loss of $1.3 million on revenue of $64 million in 2011. <br /><br />The big problem for King is that nearly all of their growth come from a single game, Candy Crush Saga. The game generates 78 percent of the company's revenue. Around 93 million people play the game every day. <br /><br />The problem that investors and others see is that King only has Candy Crush. What will happen when people eventually tire of the game? King's revenue declined from $621 million in the third quarter to $602 million in the fourth quarter. King said, "the decline was driven by a decrease in Candy Crush Saga gross bookings." King is trying to develop other games like, Pet Rescue Saga, Farm Heroes Saga, Papa Bear Saga and Bubble With Saga.<br /><br />Investors may worry King will be just another one-hit wonder like Zynga's Farmville or Rovio's Angry Birds. To help dispel the one-hit wonder myth, both Angry Bird makers Rovio and King are set to release completely new and unique games with Angry Dwarves and Qaeda Crush. Will it be enough?<br /><br />----------------------------------------­----------------------------------------­<br /><br />Daily videos brought to you by THE Taiwanese Animators behind the infamous Tiger Woods animation. We got the funniest animations on the web to help you stay in-the-know on all the trending stories, so sit back, relax, and watch a few.<br /><br />Visit our channel for your daily dose of Taiwanese Animations:<br />https://www.youtube.com/user/NMAWorldEdition<br /><br />Wish all your news was animated? Subscribe now:<br />http://www.youtube.com/subscription_center?add_user=NMAWorldEdition<br /><br />Can't get enough of Taiwanese animations? Connect with us here:<br />Facebook http://www.facebook.com/NMAtv<br />Twitter @nmatv http://www.twitter.com/nmatv<br />Tumblr http://nmatv.tumblr.com<br />Google+ http://gplus.to/NMAtv<br />Web http://us.tomonews.net/category/lol

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