Media: Ambient<br />Category: Electronics & Technology<br />Agency: Cossette<br />Brand: Duracell<br />Geo: Americas, Canada<br />In this winter of ice storms and a polar vortex, moments of warmth are few and far between. We wanted to see if we could change that. By joining hands, commuters completed a circuit between the positive and negative symbols on either side of the transit shelter.<br />Advertising Agency: Cossette, Toronto, Canada<br />Co-Chief Creative Officers: Matt Litzinger, David Daga<br />Creative Directors: Chad Borlase, Jennifer Wilson<br />Art Director: Lucyed Hernandez<br />Copywriter: Dan Cummings<br />Accounts: Caley Erlich, Kaitlin Doherty<br />Designer: Duncan Collis<br />Executive Producer: Sarah Bogue<br />Producer: Vlad Doclin<br />Director of Photography: Etienne Boilard<br />Editor: Jason Grebski<br />Published: March 2014<br />The Ambient Advert titled Moments of Warmth was done by Cossette (toronto) advertising agency for product: Duracell Batteries (brand: Duracell) in Canada. It was released in the Mar 2014.
