Loyalty 2.0: A History of Frequent Flyer Miles<br />Gamification Co - Concourse Exhibition Center<br />ON-DEMAND ONLY<br />A look inside the evolving design considerations behind Air Canada's Earn your Wings program. Hear about how the first iteration came about and how the airline is evolving gamification based on its learnings.<br /><br />Ian DiTullo<br />Director of Loyalty, Air Canada
