Internet search giant Google is cracking down on porn by banning the adverts that include sexually explicit content which, up until now, have been shown next to its search results.<br /><br />Links to the porn sites themselves will still appear on searches.<br /><br />It is a potentially costly move as advertising accounts for 90 percent of the company’s total revenue, though it would not say how much of that money comes from ads for porn websites. <br /><br />The new policy blocks underage and non-consensual sexual content, as well prostitution and escort services, but still allows for ads promoting things like strip clubs and adult dating sites.
