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Eco-Friendly Car Production? Think Blue Factory!

2014-07-16 33 Dailymotion

One of Volkswagen’s priorities as an automotive manufacturer is to develop eco-friendly products and technical solutions, focusing amongst other things on fuel-efficient technologies, on electric mobility that caters to everyday needs, and on innovative mobility concepts like the carsharing project “Quicar” or the “Think Blue. Factory.” program of the Volkswagen brand.<br />The Volkswagen brand’s production sites are already pooling their activities under the “Think Blue. Factory.” program, which includes a raft of ambitious measures and ensures that managers and employees at the production plants never lose sight of the objectives.<br />Other Group brands are following their lead and have developed their own concepts to enhance energy and resource efficiency while building employee awareness of these issues.

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