This is Etsy - Don't be fooled by the unusual decor.<br /> <br />The arsty e-commerce site is big business, with a million people selling over a billion dollars in crafts and other goods last year.<br /> <br />Etsy's not a fan of the way the FCC's proposes to uphold "net neutrality", the idea that all web traffic should be treated equally.<br /> <br />Etsy's head of policy Althea Erickson worries it would stifle innovation:<br /> <br />SOUNDBITE: ALTHEA ERICKSON, HEAD OF POLICY, ETSY (ENGLISH) SAYING:<br /> <br />"It's really hard to imagine Etsy succeeding at the scale it has under the chairman's proposed rules."<br /> <br />And it's not just them.<br /> <br />Traffic on the FCC website was fast and furious Tuesday.. so much so - it crashed, prompting the agency to move the initial public comment deadline to Friday.<br /> <br />While prohibiting internet service providers - or ISPs - from blocking certain websites, the FCC proposal leaves the door open for priority deals between content companies and ISPs.<br /> <br />Erickson says that