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Brand Equity: Final Verdict On ‘Meet Me At Starbucks’

2014-12-18 1 Dailymotion

Starbucks' global campaign called ‘Meet me at Starbucks’, customized for the Indian audience, goes under the scanner on Brand Equity’s Final Verdict! Ten leading marketers pass their judgement on whether Starbucks is spot on or completely off in this segment!

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