Deliver the Goods: Game Mechanics Help Brands Go Lean<br />Gamification Co - Concourse Exhibition Center<br />ON-DEMAND ONLY<br />Every brand wants the same thing when you really boil it down. Better results for less money. Going lean has been a massive trend over the past decade - as organizations from Apple to Xerox (and scores of others alphabetically in-between) have migrated into this methodology.<br /><br />But did you know that another massive marketplace trend - gamification - can be a wickedly effective instrument to cut costs and deliver big results?<br /><br />In this session, Todd Young, Creative Director at Fiero, will discuss how brands can engender loyalty from their customers and their employees, while seeing a real impact on the bottom line.
