CGI VFX Breakdown Sloche Glitch by SHED. Featured on http://www.cgmeetup.net/home/sloche-glitch-vfx-breakdown/ <br /> <br />Sloche is a freakish slushie brand that’s huge in Quebec. For this summer campaign, the original concept was turning around a brain freeze. So we started from there and we created stunning visuals featuring a series of heads exploding off teenagers’ bodies with digital glitches as they take a neuron-scrambling slurp of super-cold slushie. <br /> <br />The motion design team dipped into their software toolbox and researched a variety of graphic techniques to create the eye-catching glitch effect. They chose a color palette to mirror the look of the Sloche flavors, and the overall esthetic is stripped down to focus the eye on the image’s myriad textures and details. <br /> <br />CREDITS:- <br /> <br />Client : Sloche www.shedmtl.com <br />Director: Jérémie Saindon / Antler <br />Agency: Havas Worldwide Canada <br />Creative Director: Jean-Christian Bizier <br />Art Director: Patrick Seymour <br />Copywriter: Julien Remillard <br /> <br />SUBSCRIBE to CGMeetup for more inspiring content! http://www.cgmeetup.net <br />YouTube https://www.youtube.com/user/CGMeetUp <br />Facebook https://www.facebook.com/CGMeetup <br />Twitter https://twitter.com/cgmeetup <br />Google+ https://plus.google.com/113407808890523366442/ <br />Dailymotion http://www.dailymotion.com/user/CGMeetup <br />Pinterest https://www.pinterest.com/cgmeetup/ <br />Instagram https://instagram.com/cgmeetup/ <br /> <br />------------------------- <br />Sloche Glitch Vfx Breakdown, Sloche Glitch Vfx Breakdown by SHED, Glitch Vfx Breakdown, Sloche, Sloche Glitch Vfx, Sloche Glitch Breakdown, Glitch Breakdown, making of Sloche Glitch, Behind the scenes of Sloche Glitch, Sloche Glitch, cgi, vfx, vfx Breakdown, 3d
