David Bowie’s passing earlier this week caused a spike in demand for his music and at Vevo, Bowie even broke a record: Bowie’s music videos were watched more than 51 million times on January 11, which is more views than any other artist ever got on Vevo on a single day.<br />The previous record was held by Adele, whose smash hit “Hello” accumulated 36 million views on its premiere date last October.<br />Bowie’s music saw a 5198 percent spike in views Monday over the average during the prior week, according to data released by Vevo Thursday.<br />The music video platform currently has more than 60 of Bowie’s videos in its catalog.<br />Most of the views likely came from YouTube, where Vevo continues to be the biggest supplier of major label music videos.
