Task management startup Trello is today launching a new Power-Ups Platform to make its app more powerful and useful through the integration of third-party tools.<br />Meanwhile, the company also announced in a blog post that it now has more than 12 million users, up from 10 million in September.<br />But the platform has strategic importance, as well.<br />It’s aimed at making Trello the central part of an ecosystem, instead of just another tool that’s open while you’re working.<br />Slack and Atlassian’s HipChat have also been pursuing this area in recent months.<br />In this case, Trello is showing off new Power-Ups, or optional integrations, for users to turn on: Zendesk, SurveyMonkey, Giphy, Join.<br />me, Harvest, Corrello, Elegantt, Publicate, and FogBugz.
