Players, a 2012 Indian action-thriller film and remake of the 2003 Hollywood blockbuster The Italian Job, was a movie set around gold! To bring about more craze among the audiences, To The New Digital came up with the idea of Players Twitter App #Go4Gold campaign alongside Sonam Kapoor that focused on bringing fans across Mumbai, Delhi, Bangalore and more Go 4 Gold through Twitter. <br /> <br />TO THE NEW DIGITAL is a premium digital services company that uniquely combines the power of technology, analytics, marketing and content for digital transformation. <br />Our passionate team of over 600 people includes technology evangelists, social media experts, content specialists, and creative mavericks who have transformed businesses of more than 300 companies spread across 30 countries worldwide. <br />We have developed over 200 mission critical web & mobile applications, delivered over 2 billion video views, executed over 1000 digital campaigns, helped over 50 global clients with our social media analytics services and have done more than 100 cloud implementation. <br /> <br />Stay Connected and make the New! Subscribe : http://goo.gl/nZfclC <br />Feel free to contact our experts for any queries here : http://goo.gl/Ynr0Bz <br /> <br />Stay Connected With Us On LinkedIn : https://goo.gl/wo3WFL <br />Stay Connected With Us On Facebook : https://goo.gl/UkzPNK <br />Stay Connected With Us On Google+ : https://goo.gl/RpXLXh <br />Stay Connected With Us OnTwitter : https://goo.gl/KRqKFv <br />Stay Connected With Us On Slideshare : http://goo.gl/zNgyZS