The Apple Watch is now available with a $100 discount at Best Buy, B&H, Target and possibly other stores.<br />You might think that it means that the Apple Watch 2 is right around the corner, but it’s unlikely.<br />Instead, it seems like Apple wants to grab market share with its first smart watch.<br />If you buy an Apple Watch now, chances are you’re going to buy another one down the road in a couple of years.<br />And the product life cycle of the Apple Watch is just beginning.<br />There’s a long road ahead full of updates, late adopters and better margins.<br />Even more important, your Apple Watch only works with your iPhone.<br />Selling more Apple Watches is a way to increase brand loyalty.<br />When it’s time to upgrade to a new phone, these Apple Watch users will buy a new iPhone because it works with the Apple Watch.
