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Google Tries to Stop Ads From Appearing Next to Hate Speech -

2017-03-22 17 Dailymotion

Google Tries to Stop Ads From Appearing Next to Hate Speech -<br />By MARK SCOTTMARCH 21, 2017<br />Google moved on Tuesday to protect its lucrative advertising business by giving marketers greater control over where their ads appear online, after major clients withdrew spots<br />that were shown next to hate speech and other offensive material.<br />As part of the advertising revamp, Google said that it would rigorously vet online content that could be considered hate speech or derogatory content.<br />That would include giving brands greater say over where their ads would be shown online,<br />and powers to remove them if companies were still not satisfied.

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