Uber and Yandex, a Russian Ride-Hailing Rival, Opt to Share the Road<br />The latest example: On Thursday, Uber said it had formed a partnership with Yandex,<br />the Russian search giant and operator of the ride-hailing service Yandex.<br />Still, Uber faced similar difficulties as it did in China against Yandex in Russia and the other countries in which Yandex.<br />The two companies will combine their ride-hailing businesses in Russia<br />and several other Eastern European countries under a new, yet-to-be-named company.<br />Uber will invest $225 million, while Yandex will invest $100 million of its own and retain a majority stake in the new company.<br />And Yandex, a well-established internet brand in Eastern Europe, is able to heavily market its<br />services to potential customers through its online properties — a luxury Uber does not have.<br />And because the market had been largely informal, there have been no major protests by incumbents against the ride-hailing<br />services, unlike in cities like London or Paris, where taxi companies and drivers are more heavily regulated.<br />It will be jointly operated by Yandex and Uber, with Tigran Khudaverdyan, the chief executive of Yandex.<br />After a protracted fight, Uber sold its Chinese subsidiary company to Didi Chuxing and formed a new, separate company operating in the region.
