A Swedish model and artist received rape threats after she posed with her hairy legs in a new Adidas ad.<br /><br />Arvida Byström's modeling work often subverts gender and beauty norms. But after posing in an Adidas ad with unshaved legs, there was an ugly, and threatening, outcry. <br /><br />Some people call her unfeminine, while other have applauded her, saying she's promoting positive body image. But these threats are clearly a high price to pay for her work.