An Ad Executive Often in the Vanguard Peers Into the Future<br />Then what happens if that same group of people says to the broadcasters of the world: “What we have here is a working business model of what the studio system plus the broadcast system can look like in a new world, with a tiered-option model based on some combination of live, day-after, on-demand, paid, ad-funded<br />and so forth, and basically you could slice it whichever way you’d like for your market.<br />If Disney decides to put the Fox assets in entertainment and movies into Hulu, and Comcast decides to put Universal and NBC studio assets into Hulu, too, then certainly from a domestic point of view, you end up with a product<br />that looks pretty fantastic if people watch television.<br />It may not be owned 100 percent by one company, but it could be a new phenomenon<br />that could be a kind of distributed monopoly, which I don’t think anyone’s really thought about.<br />Last month, the Walt Disney Company said that it had reached a deal to buy most of 21st Century Fox, which would fit<br />into its plans to introduce two Netflix-style streaming services and give the company a majority stake in Hulu.<br />While television and newspapers were the dominant forces in his native England when Mr. Norman started his career, he began working with<br />online advertising in the mid-1990s, taking on challenges like increasing listings on search engines like Excite and AltaVista.<br />You could have things like day-after episodes of new drama of the Hulu model<br />and then the entire movie libraries of Universal, Fox, Disney, Pixar and all of the other stuff with it.
