An Up-and-Coming Designer Sets Her Sights on New York Fashion Week<br />We feel like they really feel our vibe.”<br />And yet you won’t find Nanushka on the official calendar of New York Fashion Week, compiled<br />and published by the Council of Fashion Designers of America, the body that oversees it.<br />“We don’t want to get to a place where we’re rushing people to show.”<br />As it makes its big debut, Nanushka finds itself in an interesting place, where the traditional fashion power structures<br />— department stores, editorial placement, New York Fashion Week — are at once both more and less important than ever<br />“We chose New York because of its openness and curiosity,” Ms. Sandor said.<br />With occasional exceptions, no new designer is allowed an official spot on the tightly controlled calendar its first year in New York.<br />That amount is a small fraction of what larger brands will spend on a fashion show; Nanushka is opting for a presentation, wherein the models are static<br />and critics and potential buyers mill about, instead of a more expensive runway show.<br />“The cost of retouching photos is insane,” Ms. Sandor said.<br />But this is the first time she will be showing at New York Fashion Week, which starts Monday.
