► Subscribe to the Financial Times on YouTube: http://bit.ly/FTimeSubs<br /><br />The re-use of products is being driven by economic rather than environmental factors, says Jon Reast. The dean of Bradford University School of Management tells Jonathan Moules that more companies now understand the benefits of the circular economy.<br /><br />Discover the FT’s Business Education section<br />http://www.ft.com/business-education<br /><br />Click here for more Business Education videos<br />http://video.ft.com/Business-School<br /><br /><br />For more video content from the Financial Times, visit http://www.FT.com/video<br /><br />Subscribe to the Financial Times on YouTube; http://goo.gl/vUQx5k<br />Twitter https://twitter.com/ftvideo<br />Facebook https://www.facebook.com/financialtimes
