Surprise Me!

Capitalizing on Globalization

2018-06-05 0 Dailymotion

Christie Hefner says there are ever-expanding markets around the world that make continued growth possible<br /><br />Hefner:    Well, I think there's a lot more international potential than historically American media companies have capitalized on.  I think that's understandable.  Ours is such a large market here that, you know, you can build a very robust business just by concentrating on the US.  But I think if you look internationally, you'll see that the best companies rarely stay within their own borders and rarely stay within one media platform.  So I think that that bodes well for American media companies in terms of growth.<br /><br />Hefner:    Well, I think there's a lot more international potential than historically American media companies have capitalized on.  I think that's understandable.  Ours is such a large market here that, you know, you can build a very robust business just by concentrating on the US.  But I think if you look internationally, you'll see that the best companies rarely stay within their own borders and rarely stay within one media platform.  So I think that that bodes well for American media companies in terms of growth.

Buy Now on CodeCanyon