Andrew Richardson does not make smut. While his eponymous magazine most certainly does focus on sex as a subject, it is—according to Richardson himself—very much "in service of ideas." Richardson's early work was very much a reaction to “the celebration of the low-key” that he noted in the grunge era. Richardson Magazine sought to lift up and elevate the raunch.<br /><br />Meanwhile, Richardson’s clothing brand (also eponymous) focuses on subtly elevating the basics. The line itself came about almost as an afterthought—Supreme’s James Jebbia is a long-time friend and collaborator, and when the two came together to work on a collaborative line of tees, the clothing just seemed like a no-brainer. However, once Richardson focused on the intricacies of fit and construction (“I made my own terry cloth because I didn’t like the options out there,” he says), he noticed that the brand was “big in Japan.” A cease-and-desist letter from American Standard, the toilet and urinal company, was but a “rite of passage” for the designer.<br /><br />Listen to Andrew Richardson’s episode and be sure to check out our past episodes: https://HYPEBEAST.com/radio<br /><br />For up-to-date news and more: http://HYPEBEAST.com<br />View more HYPEBEAST videos: http://YOUTUBE.com/user/HypebeastTV<br /><br />Stay connected with us on your favorite social media platform:<br /><br />http://FACEBOOK.com/hypebeast<br />http://TWITTER.com/hypebeast<br />http://TUMBLR.com/tagged/hypebeast<br />http://PINTEREST.com/hypebeast<br />http://INSTAGRAM.com/hypebeast
