Marketing Experts Say <br />Nike Boycott Will Fail Colin Kaepernick was recently <br />made the face of Nike's 30th <br />anniversary "Just Do It" campaign. Experts say Nike knew it was a risky move, considering the ongoing controversy surrounding Kaepernick and the national anthem. Nike went ahead <br />with the decision because <br />they thought something <br />could also be gained. Matt Powell of sports marketing <br />research firm NPD Group sheds <br />some light on the move. Matt Powell, NBD Group, via 'INQUISITR' According to Yahoo Finance, Nike shares fell about 3% since the announcement <br />but are slowly climbing back up. Many people agree that Nike will <br />be rewarded for their bold move. According to Yahoo!, neither <br />the NFL, Kaepernick nor Nike have issued any statements.
