As the "war for talent" intensifies with the beginning of the holiday-shopping season, JCPenney is doubling down on its efforts to entice workers.<br /><br />On Tuesday, the department-store chain, which is on the hunt for 39,000 holiday workers, hosted a nationwide hiring day to aid in its search. <br /><br />To sweeten the deal JCPenney said that it would be offering eight successful candidates expensive prizes. <br />
