Listen to episode #49 of the Marketing Geeks Podcast!!!! In this episode, hosts Justin Womack and Andros Sturgeon are joined by Dave Gerhardt, a keynote speaker, marketing thought-leader, writer, and the VP of Marketing for Drift. <br /> <br />Drift is a conversational marketing software platform that has simplified the process of connecting business owners or marketers with ready to buy consumers. <br /> <br />Dave has spoken at Harvard Business School, he's been featured on DigitalMarketer's Traffic & Covnersions Summit stage, he's a published author, and a podcast host. <br /> <br />In this conversation, Dave discusses how marketing has evolved over the last few years and how having a personal brand, demonstrating authenticity, and being congruent are now essential to modern day marketing. <br /> <br />Listen in at https://MarketingGeeksPodcast.com/Dave-Gerhardt/ to hear the full interview. <br /> <br />You can also visit our main hub page https://MarketingGeeksPodcast.com/