Urban Outfitters <br />to Launch Rental Service The new feature <br />will be called 'Nuuly.' For $88 each month, Nuuly subscribers <br />can rent half a dozen items from <br />Urban Outfitters locations. The items are then returned a month later to be cleaned so they can <br />be used again. Urban Outfitters' chief digital officer, <br />David Hayne, is predicting 50,000 people <br />will be using Nuuly within a year. David Hayne, <br />'The Wall Street Journal' He also expects that the service will <br />generate over $50 million. David Hayne, <br />'The Wall Street Journal'
