Iva Pawling is the co-founder and CEO of Richer Poorer. She sat down with Entrepreneur Network partner Jen Hacker in Hawaii to talk entrepreneurship and building her brand.<br /><br />Richer Poorer is innerwear that makes everyday a good one: well-made, beautifully designed socks, boxer briefs, and tees you can’t wait to put on and don’t want to take off.