Study Says Gift Giving Makes<br />Your Happiness Last Longer.<br />As if you needed another reason to<br /> be charitable this Christmas season ...<br />new research says people who<br />give, rather than receive, are<br />happier for a longer period of time.<br />The analysis can be found in the Journal<br />of the Association for Psychological Science.<br />For the study, one group of <br />people received money to <br />buy things for themselves.<br />The other group was given<br />money and required to<br />give it to someone else.<br />A second test had people play a puzzle<br />game and chose whether they wanted<br />to donate or keep the money they won.<br />In both tests, happiness was found to<br />fade at a slower rate for those who <br />gave the money to other people.<br />According to one of the study's researchers,<br />Ed O'Brien, "repeated giving," can be a<br />"fresh" and "pleasurable" experience.<br />Repeated giving, even in identical<br />ways to identical others, may<br />continue to feel relatively fresh<br />and relatively pleasurable the<br />more that we do it, Ed O'Brien, via AOL
