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AMC Picks Trailers Over Commercials

2020-01-16 39 Dailymotion

Movie Theaters are losing money to streaming services.<br />Some theater chains, like Regal, show commercials after a film's scheduled time.<br />AMC Theatres is not one of those chains.<br />AMC might prefers to show trailers.<br />"We want to advertise the products we're going to sell," said Craig Ramsey, the finance chief of parent company AMC Entertainment.<br />"Do we want to advertise toothpaste? That would be a little facetious."

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