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Kanye West Has Filed For A Yeezy Cosmetic Trademark

2020-06-15 27 Dailymotion

Kanye West has applied for a trademark on Yeezy-branded cosmetics.<br />Companies often file trademarks to protect intellectual property without actually selling products.<br />The move has sparked speculation of a possible Yeezy beauty business.<br />The Yeezy sneaker brand was valued by Bank of America to be worth up to $3 billion in 2019.<br />The filings dated June 2nd elaborated on plans for makeup, body glitter, skin creams, and hair products.<br />It even listed potpourri and "scented pine cones" as possibilities, according to Business Insider.

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