EU 집행위, 구글의 핏빗 인수에 대해 반독점 조사 시작<br /><br />Good morning to our viewers across the globe, you're watching Arirang's 'The World Now'. I'm Kim Jae-hee.<br />The European Commission has launched an investigation into Google's plan to buy Fitbit, a company marketing wearable fitness devices.<br />The investigation comes amid concerns Google would further expand its market position in the online advertising business, by using Fitbit data to personalize its advertisements.<br />The EU Commission said the investigation aims to ensure the acquisition does not "distort competition".<br />The probe is to be completed by December 9th, by which time a decision will be made by the Commission on whether to clear or block the deal.<br />Google says it will fully cooperate with the investigation process.<br />The probe comes despite Google offering last month to not use Fitbit's health data for advertisement purposes.<br />The deal, valued at 2-point-1 billion U.S. dollars, was agreed on last November.<br />Fitbit has about 30 million active users, and has sold about 100 million gadgets so far.<br />Diverse groups advocating for privacy and consumer rights have been against the deal, citing antitrust and privacy concerns.<br /><br />
