“Community is everything when it comes to building your business.” <br /> <br />Lisa Larter is a digital marketing expert, business strategist and the founder of Lisa Larter Group. She believes that if someone else can start a business, so can you! And she knows this because she did it herself. As a high school dropout, Lisa successfully built and scaled her own business. And today she helps businesses navigate entrepreneurship to increase their profit. <br />“Keeping clients is just as important as acquiring clients.” <br /> <br />Lis has learned a lot in business after working in retail for many years before embarking on her own business. On this podcast we discussed this and so much more: <br />The importance of knowing your audience <br />How mentorship has improved her business <br />How she uses technology in her business <br />Knowing your target audience <br />Retaining customers <br />When you should reevaluate your business <br />Her pillars in life <br /> <br />If you want to learn more about Lisa, click the links below. <br /> <br />Website: https://lisalarter.com/ <br />LinkedIn: https://www.linkedin.com/in/lisalarter/ <br />Twitter: https://twitter.com/lisalarter
