Coca-Cola Introduces , New Coke Zero Flavor.<br />The sugar-free diet soda is one of <br />the most popular on the market.<br />Officials from Coca-Cola stated <br />that the new flavor will “deliver an <br />even more iconic Coke taste.”.<br />This is a strategy where Coke is trying to stay ahead of <br />the market, Doug Bowman, Emory University’s Goizueta Business School, via 'The New York Times'.<br />This isn't the first time the soda giant has <br />made a major change to one of its iconic drinks.<br />In 1985, Coca-Cola discontinued <br />its original flavor and introduced "New Coke.".<br />The flavor was a disaster for the company, <br />prompting its competitor, Pepsi, to say that <br />"New Coke" is "a tremendous opportunity for us.".<br />Coca-Cola discontinued the new flavor, reinstating the original and marketing it as "Coca-Cola Classic.".<br />Coke Zero drinkers expressed their <br />doubts about the announcement <br />on social media, threatening <br />to swap to rival diet drinks