As we wait patiently for the iPhone 14 to show up, a new report suggests some significant changes could be coming to the software on iPhones and iPads: specifically… more advertising… in Apple's… own… apps.<br /><br />This comes via the reliable Apple-focused journalist Mark Gurman at Bloomberg, who says that Apple is keen on expanding its integrated advertising efforts. A number of ads already show up in the News and Stocks apps, as well as the App Store.<br /><br />And now Gurman is suggesting that those apps could eventually be joined by Apple Maps, as well as the Apple Podcasts and the Apple Books apps. <br /><br />We might also see an expansion into Apple TV Plus content with adverts already starting to appear in the platform's Friday Night Baseball coverage, for example.<br />Read more - https://www.techradar.com/news/you-could-soon-be-seeing-a-lot-more-ads-on-your-iphone<br />(Image credit: Apple)
