A giant baked bean made using two tins of Heinz beans is “what the people need”, its creators have said, after going viral on social media.<br /><br />Tom Snell, 25, and Dylan Hartigan, 27, both creatives in advertising, spent a Sunday afternoon creating a mammoth version of a regular baked bean and shot a mock campaign for it, garnering thousands of shares across social media platforms after initially being shared on Reddit.<br /><br />“There is no real reason… People need a big bean in their lives,” Mr Snell said.<br /><br />“How can we increase the enjoyment of a baked bean? By making one massive baked bean.”
