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Martin Lewis warns of ‘dangerous’ deepfake video scam impersonating him

2023-07-07 178 Dailymotion

Martin Lewis has issued a warning after a ‘deepfake’ video of him was posted online, duping followers into believing a scam.<br /><br />In the AI-generated video, the Money Saving Expert allegedly ‘endorses’ an investment scheme ‘ran by Elon Musk’ - but it was all totally made up.<br /><br />“It’s an absolutely terrifying development”, he said on GMB, warning that the video was doing the rounds on Facebook.<br /><br />“Every time you see one of those adverts, one of the big tech firms is being paid to promote that advert - and these destroy many vulnerable people’s lives.”

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