National Cinema Day Returns , With Movie Tickets Below $4.<br />National Cinema Day takes place on Aug. 27.<br />To celebrate, movie ticket prices <br />across the country will be slashed. .<br />Participating theaters at over 3,000 locations will discount all movies in all formats to be less than $4, 'Variety' reports. .<br />National Cinema Day is meant to "celebrate the power of movies to bring us all together.".<br />The day is hosted by the Cinema Foundation.<br />Last year, 8.1 million moviegoers took advantage of the inaugural celebration.<br />It resulted in the most people attending <br />movie theaters in all of 2022, the National <br />Association of Theater Owners said.<br />This year's summer box office is currently 16.6% ahead of last year, according to Comscore.<br />Blockbuster hits like 'Barbie' and <br />'Oppenheimer' have likely contributed <br />to the increase in foot traffic.<br />Blockbuster hits like 'Barbie' and <br />'Oppenheimer' have likely contributed <br />to the increase in foot traffic
