Netflix and WWE , Announce Massive 10-Year , Streaming Deal.<br />On January 23, Netflix and TKO Group Holdings <br />announced a new partnership that will bring <br />the WWE's flagship 'Raw' program to <br />the streaming platform next year.<br />On January 23, Netflix and TKO Group Holdings <br />announced a new partnership that will bring <br />the WWE's flagship 'Raw' program to <br />the streaming platform next year.<br />NBC reports that Netflix's first <br />major move into live sports comes as <br />a ten-year deal valued at over $5 billion.<br />According to a company filing, Netflix will retain <br />the option to exit the deal after five years, <br />or extend the contract for another decade.<br />In exchange, Netflix will be able to stream 'Raw' globally, including exclusive rights to the show in the <br />United States, Canada, Britain and Latin America.<br />Outside of the U.S., Netflix will also <br />become home for all WWE shows, including <br />SmackDown and NXT, and specials like <br />Wrestlemania, Royal Rumble and SummerSlam.<br />Following news of the deal, <br />shares in TKO leapt over <br />20% in premarket trading.<br />A separate announcement helped boost those <br />stock gains as superstar Dwayne Johnson <br />revealed he would join TKO's board of directors.<br />A separate announcement helped boost those <br />stock gains as superstar Dwayne Johnson <br />revealed he would join TKO's board of directors.<br />This is a super game changer. <br />When you look back at the <br />chapters of sports media history, <br />new chapters are driven by <br />extraordinary new paradigms. , Mark Shapiro, TKO President and <br />Chief Operating Officer, via NBC.<br />This is a super game changer. <br />When you look back at the <br />chapters of sports media history, <br />new chapters are driven by <br />extraordinary new paradigms. , Mark Shapiro, TKO President and <br />Chief Operating Officer, via NBC.<br />ESPN and Turner bringing NFL <br />to cable in 1987. Rupert Murdoch <br />bringing football to Fox in 1994. <br />When new histories are written, <br />'Raw' on Netflix will be <br />such a chapter starter, Mark Shapiro, TKO President and <br />Chief Operating Officer, via NBC.<br />ESPN and Turner bringing NFL <br />to cable in 1987. Rupert Murdoch <br />bringing football to Fox in 1994. <br />When new histories are written, <br />'Raw' on Netflix will be <br />such a chapter starter, Mark Shapiro, TKO President and <br />Chief Operating Officer, via NBC.<br />'Raw' is currently the USA Network's top program <br />with 17.5 million viewers annually. The agreement <br />with Netflix will bring the show to about <br />250 million global Netflix subscribers.<br />'Raw' is currently the USA Network's top program <br />with 17.5 million viewers annually. The agreement <br />with Netflix will bring the show to about <br />250 million global Netflix subscribers
