Most businesses get confused between Search Ads and Display Ads. Both of them are completely different and here is their key difference;<br /><br />Search Ads are all about intent. When someone searches for a service and you have an offer that will help them, you show your Ads.<br /><br />Display Ads are not about intent, it is about you as a business being practiced and putting your product or service in front of audiences that may be interested.<br /><br />In Simple terms, with search Ads, they are looking for you, and with display ads, you're looking for them. So if you are a service-based business just starting out with Google Ads, you need to choose Search Ads later on, you can add display ads into your Google Ads Strategy.<br /><br />*AGENCY OWNERS* - Want to scale up, grow your agency and get more leads - Go here https://onebasemedia.gumroad.com/l/onebasemedia<br />==================<br /><br />*LOCAL SERVICE BUSINESSES* - Struggling to get leads and customers all year round? - Go here https://onebasemedia.co.uk/get-local-customers/<br />==================<br /><br />#short #searchads #displayads #localbusiness
