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How a General Store Became One of NYC’s Busiest Restaurants — And What Technology Helps Them Grow

2025-03-08 201 Dailymotion

Amir Nathan, a Michelin Bib Gourmand-awarded chef and co-owner of Sami & Susu, opened the restaurant during COVID as a general store before evolving it into one of NYC's premier dining spots, navigating financial scrapes, industry chaos, and the grind of New York hospitality.<br />Watch to learn about taking financial risks, reinventing a restaurant, and bringing Israeli flavors to New York City.<br />Sponsored by: <br /><br />• TOAST - All-In-1 Restaurant POS: https://bit.ly/3vpeVsc

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