In this Forbes Talks interview, Ben and Dan Silvertown, the co-founders of Lapse, discuss their social camera app and its unique approach to social media. They delve into the importance of authenticity in social media, where they aim to counteract the performative nature of current platforms by promoting genuine, unedited photography; the importance of user feedback versus maintaining a core vision, as they navigate the challenge of iterating based on user input while staying true to their original goals; and the focus on retention over rapid growth, emphasizing the need to build a strong network and create daily value for users before scaling aggressively.<br /><br />Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1<br /><br />Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:<br /><br />https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript<br /><br />Stay Connected<br />Forbes newsletters: https://newsletters.editorial.forbes.com<br />Forbes on Facebook: http://fb.com/forbes<br />Forbes Video on Twitter: http://www.twitter.com/forbes<br />Forbes Video on Instagram: http://instagram.com/forbes<br />More From Forbes: http://forbes.com<br /><br />Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.
