In this Forbes Talks interview, Forbes Reporter Zoya Hasan talks with Grammy-nominated Music Producer Tay Keith. Keith discusses his early days getting into music production, his rise to success working with major artists like Drake and Travis Scott, and his decision to launch his own record label Drumatized. Keith also delves into his efforts to give back to his hometown of Memphis through local community initiatives and programs.<br /><br />00:00 - Intro: Meet Tay Keith <br />00:33 - Balancing Young Success with the Long Game <br />01:25 - How Tay Keith Broke Into the Industry <br />01:59 - The 2018 Breakthrough Year <br />02:59 - Getting the Call from Drake <br />03:43 - Miley Cyrus: The Most Surprising Collab <br />04:08 - Dealing with Doubt and Staying Focused <br />04:38 - Why It's Tougher to Break In Today <br />05:32 - How Social Media Changed the Game <br />06:40 - How Producers Really Make Money <br />07:25 - Why He Launched His Label, Dramatize <br />08:06 - Networking in the Industry (The Right Way) <br />09:11 - How to Break In Without Connections <br />09:56 - The Email That Taught Him a Lesson <br />10:45 - Marketing & Personal Branding for Artists <br />11:25 - What’s Next for Dramatize <br />12:10 - Tay Keith the Investor: Shadow Tequila & More <br />13:33 - Untitled: His New Music Startup <br />14:11 - Why Investing Beyond Music Matters <br />15:18 - Investing in Music Tech & AI <br />16:15 - His Take on AI Tools in Music <br />17:04 - Giving Back to Memphis <br />18:44 - What Inspires His Philanthropy <br />19:33 - “I Haven’t Had My ‘I Made It’ Moment Yet” <br />20:15 - Advice to His 18-Year-Old Self <br />21:01 - His Producer Influences Growing Up <br />22:26 - Being on the List of Greats <br /><br />Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1<br /><br />Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:<br /><br />https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript<br /><br />Stay Connected<br />Forbes newsletters: https://newsletters.editorial.forbes.com<br />Forbes on Facebook: http://fb.com/forbes<br />Forbes Video on Twitter: http://www.twitter.com/forbes<br />Forbes Video on Instagram: http://instagram.com/forbes<br />More From Forbes: http://forbes.com<br /><br />Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.
