Honda partners with LA28 as Olympic sponsorship deals shift into gear<br /><br />Honda was named as the automotive partner of the 2028 Los Angeles Olympics and Team USA on Monday, June 2, in the latest domestic sponsorship deal for the sporting extravaganza.<br /><br />The Japanese automaker, which established its first US operations in Los Angeles in June 1959, will provide a vehicle fleet for the LA Games and also serve as the partner for Team USA at the 2026 Winter Games in Milano Cortina.<br /><br />With the deal, the LA Games has now eclipsed $1.5 billion in sponsorship revenue amid a flurry of dealmaking in the first half of the year.<br /><br />Officials at LA28, the private, non-profit company organizing the Games, told Reuters they were confident they will reach or exceed their overall target of $2.5 billion in sponsorship revenue by the time the Olympic flame reaches Southern California.<br /><br />REUTERS VIDEO<br /><br />Visit our website at https://www.manilatimes.net <br />Follow us: <br />Facebook - https://tmt.ph/facebook <br />Instagram - https://tmt.ph/instagram <br />Twitter - https://tmt.ph/twitter <br />DailyMotion - https://tmt.ph/dailymotion <br /><br />Subscribe to our Digital Edition - https://tmt.ph/digital <br /><br />Check out our Podcasts: <br />Spotify - https://tmt.ph/spotify <br />Apple Podcasts - https://tmt.ph/applepodcasts <br />Amazon Music - https://tmt.ph/amazonmusic <br />Deezer: https://tmt.ph/deezer<br />Stitcher: https://tmt.ph/stitcher <br />Tune In: https://tmt.ph/tunein <br />Soundcloud: https://tmt.ph/soundcloud <br /><br />#TheManilaTimes<br />#tmtnews<br />#olympics2028<br />#la28
